OpenAI launches AI browser Atlas in latest challenge to Google

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OpenAI on Tuesday unveiled ChatGPT Atlas, a long-anticipated artificial intelligence-powered web browser built around its popular chatbot, in a direct challenge to Google Chrome’s dominance.

The launch marks OpenAI’s latest move to capitalize on 800 million weekly active ChatGPT users, as it expands into more aspects of users’ online lives by collecting data about consumers’ browser behavior. It could accelerate a broader shift toward AI-driven search, as users increasingly turn to conversational tools that synthesize information instead of relying on traditional keyword-based results from Google — intensifying competition between OpenAI and Google.

Shares of Alphabet (GOOGL.O), opens new tab, which owns the Chrome browser, were down 1.8% in afternoon trading.

Reuters earlier reported on OpenAI’s planned browser launch. It is the latest entrant in a crowded field of AI browsers, which includes Perplexity’s Comet, Brave Browser and Opera’s Neon, as companies race to weave in tools that can summarize pages, fill out forms and draft code to attract users.

Atlas lets users open a ChatGPT sidebar in any window to summarize content, compare products or analyze data from any site. In “agent mode,” now available to paid users, ChatGPT can interact with websites on their behalf — completing tasks from start to finish, such as researching and shopping for a trip. – Courtesy Reuters